Why CEOs Care About Sustainable Packaging Business / News / Technology

There has been a pretty big shift in recent years towards more green-focused practices, and it’s a trend that’s only expected to develop in the coming years. Companies are beginning to see the value of integrating more eco-friendly practices into their operations, which is a move that benefits everyone and everything. It helps to protect and limit the impact the company has on the natural world; it pleases the consumer, who is increasingly less likely to give their money to companies that show a disregard for wider social issues; and it helps the company to look to the future with confidence. Whether they like it or not, changes are coming, and the future will be green: the consumer or the government will make sure that this is the case. 

One way that companies are boosting their green credentials is by changing their product design so that it is more sustainable. One way they’re doing is by taking a look at their existing packaging, and figuring out how things can be improved. There are nearly always ways to make things more green friendly, though there are, of course, challenges. A lot of time and money has to go into making the changes that will make the packaging more sustainable. Though the smart CEO knows that it’s an investment worth making, because of the long-term positive impact it can have on the company.

To learn more about sustainable packaging and why it’s becoming increasingly important, take a look at the infographic from the University of California Riverside below.


Infographic design by University of California Riverside University of California RIverside
Sharni-Marie

Sharni-Marie is the owner of the epic new marketing company Forj (M)arketing. She is a passionate marketer and business consultant with a huge vision to help small businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broader her perspective.

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