Reactive Marketing – What it is and why it rarely works Businesses are constantly faced with the highs and lows of consumer demand. Especially small businesses. One minute the game is on and you are struggling to keep up with demand, considering hiring more staff, outsourcing, and basking in the glory of success. The next minute the winter sets in. Things go a little quiet….
So, you’ve come up with a great idea for a brand new money-making scheme. It’s a game changer. Revolutionary even. And you can’t stop thinking about it. Everywhere you go you see opportunities for your business to flourish. You tell all your trusted friends. Your family are tired of hearing about it. You can hardly sleep because your mind just keeps rolling the idea around…
Common Mistakes Businesses Make When Approaching Online Marketing There is so much talk around marketing your business in the online environment of the world wide web that you would have to have your head in the sand to have not heard it. By now you should have realised that for any business to be progressing it is essential that some portion of your marketing dollars…
Startups
Starting an agricultural business is a big step for those dreaming of becoming successful farmers. It can be intimidating but also liberating. Much like starting any business, it allows you to be your own boss, and while it may be less messy to work in an office surrounded by techy geniuses, that lifestyle isn’t for everyone. Instead, being out in the fields and embracing the...
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Health / Work
Health and safety is so important in business, but a lot of companies get it wrong. This is a big issue because if you do not follow health and safety rules to the letter, your employees are at risk and you may be penalised for breaking the rules. Most businesses already know this and they put some effort into their health and safety. However, even...
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Startups
One of the challenges of running a startup is having enough employees to sustain your level of growth and productivity. A solo entrepreneur can get a lot of work done, but you’re eventually going to need other people to rely on if you want to truly grow your business and realize your business’s full potential. Unfortunately, hiring employees can be an expensive investment. It also...
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Sep 20 2024
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Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.
