Reactive Marketing – What it is and why it rarely works Businesses are constantly faced with the highs and lows of consumer demand. Especially small businesses. One minute the game is on and you are struggling to keep up with demand, considering hiring more staff, outsourcing, and basking in the glory of success. The next minute the winter sets in. Things go a little quiet….
So, you’ve come up with a great idea for a brand new money-making scheme. It’s a game changer. Revolutionary even. And you can’t stop thinking about it. Everywhere you go you see opportunities for your business to flourish. You tell all your trusted friends. Your family are tired of hearing about it. You can hardly sleep because your mind just keeps rolling the idea around…
Common Mistakes Businesses Make When Approaching Online Marketing There is so much talk around marketing your business in the online environment of the world wide web that you would have to have your head in the sand to have not heard it. By now you should have realised that for any business to be progressing it is essential that some portion of your marketing dollars…
Technology
Businesses collect a huge amount of data about their customers and as a business owner, you have a responsibility to protect that information. If your business falls victim to a cyber-attack, it can be incredibly costly and you will have to work hard to build trust with your customers again. Unfortunately, a lot of businesses make simple mistakes that make them more vulnerable to attack....
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Productivity / Work From Home
You don’t need us to tell you that we’re in a remote working revolution. The chances are that team members come to you requesting this job perk every other day. As can be seen from articles like this one on https://www.cnbc.com, 70% of workers worldwide now operate remotely at least some of the time. That’s a significant shift, and it’s one you should be considering...
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Business / Work
If you’re thinking about outsourcing roles in your business but you’re unsure where to begin then don’t worry, you have definitely come to the right place. Whether you’re looking to hire someone to do your social media or you want to hire a virtual assistant, you need to be sure you’re hiring the right person for the job. Luckily, there are lots of questions you...
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Sep 20 2024
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Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.
