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Business, Digital Marketing / 10 Jul 2016
Reactive Marketing – What it is and why it rarely works
Reactive Marketing – What it is and why it rarely works Businesses are constantly faced with the highs and lows of consumer demand. Especially small businesses. One minute the game is on and you are struggling to keep up with demand, considering hiring more staff, outsourcing, and basking in the glory of success. The next minute the winter sets in. Things go a little quiet….

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Business, Startups / 05 May 2016
What to do with a Great Idea
So, you’ve come up with a great idea for a brand new money-making scheme. It’s a game changer. Revolutionary even. And you can’t stop thinking about it. Everywhere you go you see opportunities for your business to flourish. You tell all your trusted friends. Your family are tired of hearing about it. You can hardly sleep because your mind just keeps rolling the idea around…

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Business, Digital Marketing / 02 Mar 2016
Marketing Online: Common Mistakes
Common Mistakes Businesses Make When Approaching Online Marketing There is so much talk around marketing your business in the online environment of the world wide web that you would have to have your head in the sand to have not heard it. By now you should have realised that for any business to be progressing it is essential that some portion of your marketing dollars…

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Company

Identifying And Authenticating Access To Your Systems

Nov 26, 2020 by Sharni-Marie 960 views No Comments

Policies and procedures must be defined at businesses and implemented so that proper user identification management is in place for administrators and non-consumer users on all system components. This is something PCI DSS outlines. Familiarizing yourself with the rules and regulations is imperative. You can also show your professionalism in this area by joining a relevant auditing body or association. Head to https://www.copas.org/apa-program/ for further...

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Business

Is Your Business As Sustainable As It Could Be?

Nov 26, 2020 by Sharni-Marie 1211 views No Comments

Understandably, there is significant pressure on businesses to make sure that every element of their business is as sustainable as it possibly can be, from the products and services themselves down to the supply chain. This pressure comes from all directions: stakeholders, clients, vendors, the media, and other people within the industry. We all know that we need to be more conscious of our footprint...

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Money Matters

What’s So Dangerous About Investing?

Nov 26, 2020 by Sharni-Marie 562 views No Comments

Investing can be a dangerous thing to carry out. There are a lot of scams out there, and there are some huge unregulated markets you can find yourself in. It’s a game in which you need to always have your wits about you, and for some people, that’s far too much pressure. However, we’re in no way saying that investing is bad, but it’s true...

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