Reactive Marketing – What it is and why it rarely works Businesses are constantly faced with the highs and lows of consumer demand. Especially small businesses. One minute the game is on and you are struggling to keep up with demand, considering hiring more staff, outsourcing, and basking in the glory of success. The next minute the winter sets in. Things go a little quiet….
So, you’ve come up with a great idea for a brand new money-making scheme. It’s a game changer. Revolutionary even. And you can’t stop thinking about it. Everywhere you go you see opportunities for your business to flourish. You tell all your trusted friends. Your family are tired of hearing about it. You can hardly sleep because your mind just keeps rolling the idea around…
Common Mistakes Businesses Make When Approaching Online Marketing There is so much talk around marketing your business in the online environment of the world wide web that you would have to have your head in the sand to have not heard it. By now you should have realised that for any business to be progressing it is essential that some portion of your marketing dollars…
Business / Productivity
Running a business can be a hassle for most people. One of the hardest things you need to do is ensure that the energy levels in the room stay up at all times. If you are not careful, you might realize that the workflow in the office is not as you want it. You might take more time to complete work that will work against...
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Ecommerce
If something is worth doing, it is worth doing right, and this is definitely true when it comes to selecting your 3rd party Logistics (3PL) supplier. For many eCommerce, partnering with such an organization is a no-brainer. After all, if you are currently processing around 1000 orders per period and want to expand your business, fast, productive, and low-cost shipment is critical. Nevertheless, while outsourcing...
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Brand
Establishing trust with a business is the most important step in the customer journey. Indeed, trust sits at the core of every business interaction. Buying from a brand you trust means you’ve got faith in the quality of the product or service and how the brand treats its customers. Unfortunately, with more than 500,000 brands worldwide, customers need to be quick to judge the trustworthiness...
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Sep 20 2024
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Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.
