Reactive Marketing – What it is and why it rarely works Businesses are constantly faced with the highs and lows of consumer demand. Especially small businesses. One minute the game is on and you are struggling to keep up with demand, considering hiring more staff, outsourcing, and basking in the glory of success. The next minute the winter sets in. Things go a little quiet….
So, you’ve come up with a great idea for a brand new money-making scheme. It’s a game changer. Revolutionary even. And you can’t stop thinking about it. Everywhere you go you see opportunities for your business to flourish. You tell all your trusted friends. Your family are tired of hearing about it. You can hardly sleep because your mind just keeps rolling the idea around…
Common Mistakes Businesses Make When Approaching Online Marketing There is so much talk around marketing your business in the online environment of the world wide web that you would have to have your head in the sand to have not heard it. By now you should have realised that for any business to be progressing it is essential that some portion of your marketing dollars…
Business
Running a business is one of the most challenging things you can do, and this is why you need to try to focus on the best way of being able to run a successful company. There are a lot of factors that play a part in this, and there are so many elements you need to consider. As a business owner, you need to understand...
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Business / Marketing
It obviously goes without saying that to succeed in business requires that you have a lot of customers. You basically want as many as you can sustain, as that is going to help ensure that you have a much better chance of ongoing success. So if you are trying to achieve that, what are some of the things you can do to make it more...
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Business / Company
According to the latest research, 65% of businesses close within 10 years of launching. As any small business requires a significant investment of time, money and energy, this is a cause of concern for many entrepreneurs. Photo by Patrick Tomasso on Unsplash However, while some of the factors that influence long-term success are beyond your control, there are certain steps you can take to future-proof...
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Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.
