Reactive Marketing – What it is and why it rarely works Businesses are constantly faced with the highs and lows of consumer demand. Especially small businesses. One minute the game is on and you are struggling to keep up with demand, considering hiring more staff, outsourcing, and basking in the glory of success. The next minute the winter sets in. Things go a little quiet….
So, you’ve come up with a great idea for a brand new money-making scheme. It’s a game changer. Revolutionary even. And you can’t stop thinking about it. Everywhere you go you see opportunities for your business to flourish. You tell all your trusted friends. Your family are tired of hearing about it. You can hardly sleep because your mind just keeps rolling the idea around…
Common Mistakes Businesses Make When Approaching Online Marketing There is so much talk around marketing your business in the online environment of the world wide web that you would have to have your head in the sand to have not heard it. By now you should have realised that for any business to be progressing it is essential that some portion of your marketing dollars…
Startups
I’ve spent the majority of my work life being based in an office in Melbourne’s CBD. But this year, I’ve made a big move and I’m now on the Forj Marketing team. With that means I’ve also changed where I work and I’m now a remote worker – full-time. Yes. My office is at home. Well, you’re probably thinking I get to sleep in, and...
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Business
All business owners aim to become as successful as possible. However, it’s never a smooth ride, and you often have to overcome many challenges. Outgrowing your current office or warehouse is just one of those problems. Knowing how to deal with that situation ahead of time should make sure you get it right. With that in mind, there are three options available to you when...
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Business / Digital Marketing
Mobile technologies aren’t just the future. They’re also a huge part of the present, and they’ve been growing in importance for a few years now. Any business owner or person who works in sales, marketing or development needs to know that it’s essential to be familiar with the latest mobile tech. People carry their smartphones, tablets and other mobile devices all over, and it’s one...
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Sep 20 2024
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Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.
