Reactive Marketing – What it is and why it rarely works Businesses are constantly faced with the highs and lows of consumer demand. Especially small businesses. One minute the game is on and you are struggling to keep up with demand, considering hiring more staff, outsourcing, and basking in the glory of success. The next minute the winter sets in. Things go a little quiet….
So, you’ve come up with a great idea for a brand new money-making scheme. It’s a game changer. Revolutionary even. And you can’t stop thinking about it. Everywhere you go you see opportunities for your business to flourish. You tell all your trusted friends. Your family are tired of hearing about it. You can hardly sleep because your mind just keeps rolling the idea around…
Common Mistakes Businesses Make When Approaching Online Marketing There is so much talk around marketing your business in the online environment of the world wide web that you would have to have your head in the sand to have not heard it. By now you should have realised that for any business to be progressing it is essential that some portion of your marketing dollars…
Startups
If you’re an entrepreneur or aspiring business owner, you’ve probably asked yourself, “What industries should I invest in?” With so many industries, knowing which ones are the most successful and have the most growth potential can be challenging. So, if you’re an aspiring entrepreneur, read on to learn which industries you should invest in. Fintech Fintech has significant growth potential for entrepreneurs due to the...
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Business
The primary aim of marketing is to promote products and services. On the surface, marketing seems relatively simple, but in reality, it’s a complex art. If you run a business, and you’re not getting the results you anticipated from previous marketing campaigns, here are some steps to improve outcomes. Streamline your strategy to reach the target audience It’s understandable to assume that adopting a scattergun...
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Money Matters
Real estate investors are always looking for ways to increase their profits and create a steady revenue stream. There are many ways to make money in the real estate market, but being strategic is key to success. How do you maximize your returns on these investments? Here are some techniques to consider to make the most of your venture. Invest in Low-Cost Properties One of...
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Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.
