Reactive Marketing – What it is and why it rarely works Businesses are constantly faced with the highs and lows of consumer demand. Especially small businesses. One minute the game is on and you are struggling to keep up with demand, considering hiring more staff, outsourcing, and basking in the glory of success. The next minute the winter sets in. Things go a little quiet….
So, you’ve come up with a great idea for a brand new money-making scheme. It’s a game changer. Revolutionary even. And you can’t stop thinking about it. Everywhere you go you see opportunities for your business to flourish. You tell all your trusted friends. Your family are tired of hearing about it. You can hardly sleep because your mind just keeps rolling the idea around…
Common Mistakes Businesses Make When Approaching Online Marketing There is so much talk around marketing your business in the online environment of the world wide web that you would have to have your head in the sand to have not heard it. By now you should have realised that for any business to be progressing it is essential that some portion of your marketing dollars…
Business / Digital Marketing
With the latest update from Facebook announcing that they are tightening up the news feed to add more value to users who are statistically spending less time “scrolling” on the platform, marketers groan again. What this means for business pages is it is another step away from organic traffic towards higher budgets to get content in front of our target audiences. Someone asked me the other...
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Creative Writing / Travel
Everyone that falls under the writing profession umbrella has felt the frustration of writer’s block, and when it comes to writing blog content that is creative and individual, the mental wall can seem even harder to break through. You can try cleaning and tidying every room in your home to embrace the saying “tidy house, tidy mind”; you could fill your office with new artwork...
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Business / Startups
In truth, we may not like to admit it, but we all know that employees will seek to work with a business that wants to work with them. As an entrepreneur and or small business owner keeping the talent you’ve hired on board with your company is a background hum. It’s something that always should be at the back of your mind. Not to say...
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Sep 20 2024
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Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.
