Reactive Marketing – What it is and why it rarely works Businesses are constantly faced with the highs and lows of consumer demand. Especially small businesses. One minute the game is on and you are struggling to keep up with demand, considering hiring more staff, outsourcing, and basking in the glory of success. The next minute the winter sets in. Things go a little quiet….
So, you’ve come up with a great idea for a brand new money-making scheme. It’s a game changer. Revolutionary even. And you can’t stop thinking about it. Everywhere you go you see opportunities for your business to flourish. You tell all your trusted friends. Your family are tired of hearing about it. You can hardly sleep because your mind just keeps rolling the idea around…
Common Mistakes Businesses Make When Approaching Online Marketing There is so much talk around marketing your business in the online environment of the world wide web that you would have to have your head in the sand to have not heard it. By now you should have realised that for any business to be progressing it is essential that some portion of your marketing dollars…
Design / Startups
For a lot of startups, the idea that the office decor should matter at all in everyday productivity and work might seem preposterous. Why, after all, should it matter the kind of interior design your team works in? The answer is simple: Because you can use your decor to motivate and encourage your team in ways that words, strategies and financial perks can’t achieve. The...
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Business / Digital Marketing
If you are a just starting to build an online marketing sales funnel, design is more important than you would think. You will have to make every part of your customer’s buying journey easy and seamless, so you don’t have to spend a lot of money on administration, and your clients get the best possible service. Thanks to the recent developments in web design and...
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Business / Startups
If you are a sentimental type, then you’ve probably decided that you want to savour your first dollar your startup earned by popping it in a frame above your desk, using it to serve as a little reminder of how hard you’ve worked and where it all started. It’s what people used to do all the time. However, sentimentality has sort of fallen out of...
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Sep 20 2024
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Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.
