Reactive Marketing – What it is and why it rarely works Businesses are constantly faced with the highs and lows of consumer demand. Especially small businesses. One minute the game is on and you are struggling to keep up with demand, considering hiring more staff, outsourcing, and basking in the glory of success. The next minute the winter sets in. Things go a little quiet….
So, you’ve come up with a great idea for a brand new money-making scheme. It’s a game changer. Revolutionary even. And you can’t stop thinking about it. Everywhere you go you see opportunities for your business to flourish. You tell all your trusted friends. Your family are tired of hearing about it. You can hardly sleep because your mind just keeps rolling the idea around…
Common Mistakes Businesses Make When Approaching Online Marketing There is so much talk around marketing your business in the online environment of the world wide web that you would have to have your head in the sand to have not heard it. By now you should have realised that for any business to be progressing it is essential that some portion of your marketing dollars…
Business
You love your clients; or, at least, you want to. But let’s be honest, some people out in the real world are hard to love, and the same can be applied to the companies who hire us to work on a temporary basis for them. With most clients, it’s possible just to grin and bear their annoying aspects. Some, however, take these ‘annoying aspects’ to...
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Business
To succeed in business, you have to please your customers. This is a simple fact of entrepreneurial life; your success depends entirely on the people who choose to buy your products or your services. Knowing how essential customers are to a business, most entrepreneurs spend a huge amount of time seeking to cater to their customers in the best way possible. This can mean...
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Business / Photography
You’ve dreamt of becoming a successful professional photographer. The probably is that so have many other amateur photographers. Take a quick search of the professionals available in your area, and you’ll quickly see that it’s not like there’s a shortage. While it’s easy to become disheartened by your chances, don’t fall into the trap of thinking it’s an impossible dream. It’s not. But you will...
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Sep 20 2024
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Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.
