Reactive Marketing – What it is and why it rarely works Businesses are constantly faced with the highs and lows of consumer demand. Especially small businesses. One minute the game is on and you are struggling to keep up with demand, considering hiring more staff, outsourcing, and basking in the glory of success. The next minute the winter sets in. Things go a little quiet….
So, you’ve come up with a great idea for a brand new money-making scheme. It’s a game changer. Revolutionary even. And you can’t stop thinking about it. Everywhere you go you see opportunities for your business to flourish. You tell all your trusted friends. Your family are tired of hearing about it. You can hardly sleep because your mind just keeps rolling the idea around…
Common Mistakes Businesses Make When Approaching Online Marketing There is so much talk around marketing your business in the online environment of the world wide web that you would have to have your head in the sand to have not heard it. By now you should have realised that for any business to be progressing it is essential that some portion of your marketing dollars…
Business
Most workplaces see a complicated relationship between the team and the tech they need. It can help perform tasks much more efficiently, unlocking productivity and getting rid of monotonous busywork. However, it’s also a leading cause of downtime, distraction, and frustration simply because it doesn’t always work, or they aren’t fully engaged with it. Here, we’re going to look at how you can create a...
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Business / Company
The amount of data that companies store on their customers is higher than ever and there are a lot of people out there that would love to get their hands on that information. If somebody can steal the credit card information of your customers and get into their bank accounts, that’s really bad news for you. You’ll lose the trust of those customers and probably...
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Business / Company
When you read business and management blogs around the web, trust is often discussed as something which is essential to running a successful venture. Of course, while this is partially true, and trust can get you a long way when it comes to employing the right people and relying on loyal customers, you often have to look further than the way you feel when it...
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Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.
