Reactive Marketing – What it is and why it rarely works Businesses are constantly faced with the highs and lows of consumer demand. Especially small businesses. One minute the game is on and you are struggling to keep up with demand, considering hiring more staff, outsourcing, and basking in the glory of success. The next minute the winter sets in. Things go a little quiet….
So, you’ve come up with a great idea for a brand new money-making scheme. It’s a game changer. Revolutionary even. And you can’t stop thinking about it. Everywhere you go you see opportunities for your business to flourish. You tell all your trusted friends. Your family are tired of hearing about it. You can hardly sleep because your mind just keeps rolling the idea around…
Common Mistakes Businesses Make When Approaching Online Marketing There is so much talk around marketing your business in the online environment of the world wide web that you would have to have your head in the sand to have not heard it. By now you should have realised that for any business to be progressing it is essential that some portion of your marketing dollars…
Business / Company
As a business owner you realize that it is incredibly important to keep your building fresh and up to date for your employees. You remember working in an office all those years ago and you felt pretty miserable every time you swiped your security pass through the glass doors. There is something quite monotonous about working in this sort of environment sometimes, so you need...
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Business
If you’re starting to feel sick and tired of not hitting your targets, it’s time to find ways to speed those business processes up a bit. It’s easier said than done, though, as spending less time on each task tends to lower its quality – and if there is one thing that small businesses could do without, it’s unsatisfied customers. Image via: Pexels Luckily, there...
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Business / Startups
Collaboration in a workforce encourages increased productivity, and teamwork is the best way to make your business more profitable. Investing in an environment that encourages this will reward you with increased sales and a happier team. Most employers realize that a happier workforce is a more productive workforce and you need to maximize the efforts of yours. Give Them A Goal You can motivate your...
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Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.
