Reactive Marketing – What it is and why it rarely works Businesses are constantly faced with the highs and lows of consumer demand. Especially small businesses. One minute the game is on and you are struggling to keep up with demand, considering hiring more staff, outsourcing, and basking in the glory of success. The next minute the winter sets in. Things go a little quiet….
So, you’ve come up with a great idea for a brand new money-making scheme. It’s a game changer. Revolutionary even. And you can’t stop thinking about it. Everywhere you go you see opportunities for your business to flourish. You tell all your trusted friends. Your family are tired of hearing about it. You can hardly sleep because your mind just keeps rolling the idea around…
Common Mistakes Businesses Make When Approaching Online Marketing There is so much talk around marketing your business in the online environment of the world wide web that you would have to have your head in the sand to have not heard it. By now you should have realised that for any business to be progressing it is essential that some portion of your marketing dollars…
Business / Company
Your office space has a big impact on employee productivity. If people are working in a dark, cramped office that hasn’t been decorated in years, they’re not going to work very effectively compared to people that are in a nice space with lots of natural light and comfortable surroundings. Studies also show that people work more effectively in a personalized office space. If they can...
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Business / Startups
All small businesses have one thing in common: the need to save as much money as possible. This is, of course, just as important for larger businesses, but new startups are more vulnerable and have too many uncertainties and are not usually in the position to splurge. Thankfully, there are a few tried-and-tested methods of saving money at the beginning in order to give yourself...
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Uncategorized
When it comes to your business there is no denying that it can be a great option to consider if you have an idea that you think will work. Your own business could be born out of nothing, and like most businesses, they start in your spare time in the comfort of your own home. Some remain that way, but others take that plunge and...
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Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.
