Reactive Marketing – What it is and why it rarely works Businesses are constantly faced with the highs and lows of consumer demand. Especially small businesses. One minute the game is on and you are struggling to keep up with demand, considering hiring more staff, outsourcing, and basking in the glory of success. The next minute the winter sets in. Things go a little quiet….
So, you’ve come up with a great idea for a brand new money-making scheme. It’s a game changer. Revolutionary even. And you can’t stop thinking about it. Everywhere you go you see opportunities for your business to flourish. You tell all your trusted friends. Your family are tired of hearing about it. You can hardly sleep because your mind just keeps rolling the idea around…
Common Mistakes Businesses Make When Approaching Online Marketing There is so much talk around marketing your business in the online environment of the world wide web that you would have to have your head in the sand to have not heard it. By now you should have realised that for any business to be progressing it is essential that some portion of your marketing dollars…
Company
There are so many things to give consideration to when you’re running your business. But, when we think about our employees, we need to make sure that they are satisfied. After all, happy workers are productive ones. And this is something that we may not consider in the grand scheme of things. After all, we have targets and deadlines, and the work takes priority. But...
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Startups
There is an unbelievable number of options at your disposal when it comes to business machinery. Most tasks at a business can now be conducted by the use of a machine. Of course, this is something that is extremely beneficial. Yet, it places a huge emphasis on the purchase process and ensuring you spend your money wisely, especially as a startup. Not only do you...
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Business / Digital Marketing
When it comes to business, trust plays a huge role. People tend to shop over and over with the same brands, because they know they can trust them and they’ll get exactly what they ordered. They know that if any issues do arise, they’ll quickly be sorted and a suitable resolution will be made. So when you’re a smaller company or just starting out, building...
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Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.
