Reactive Marketing – What it is and why it rarely works Businesses are constantly faced with the highs and lows of consumer demand. Especially small businesses. One minute the game is on and you are struggling to keep up with demand, considering hiring more staff, outsourcing, and basking in the glory of success. The next minute the winter sets in. Things go a little quiet….
So, you’ve come up with a great idea for a brand new money-making scheme. It’s a game changer. Revolutionary even. And you can’t stop thinking about it. Everywhere you go you see opportunities for your business to flourish. You tell all your trusted friends. Your family are tired of hearing about it. You can hardly sleep because your mind just keeps rolling the idea around…
Common Mistakes Businesses Make When Approaching Online Marketing There is so much talk around marketing your business in the online environment of the world wide web that you would have to have your head in the sand to have not heard it. By now you should have realised that for any business to be progressing it is essential that some portion of your marketing dollars…
Business / Startups
Launching a new product is tough and even if your previous products have been successful, that doesn’t guarantee you success with your next offering. A lot of money goes into developing and manufacturing a new product so if it’s a flop and you don’t get that many sales, it can leave your business in a difficult financial situation. If you want to stop that from...
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Startups / Technology
One of the most integral components to the startup culture, beyond the marketing, conversion rate, and even the product itself, is the productivity. Any business looking to improve their processes needs to look at how they can fine tune their productivity. Luckily, these days, it’s easier than ever to get the right programs to help with this… Valid Check As we are all processing...
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Business / Company
There is no doubt that your employees are perhaps the most important part of your business. After all, all of your amazing plans and ideas are going to amount to very little without the people who are actually able to put them into practice. However, even business owners who understand just how valuable and important their employees are can often fall into the habit of...
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Sep 20 2024
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Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.
