Reactive Marketing – What it is and why it rarely works Businesses are constantly faced with the highs and lows of consumer demand. Especially small businesses. One minute the game is on and you are struggling to keep up with demand, considering hiring more staff, outsourcing, and basking in the glory of success. The next minute the winter sets in. Things go a little quiet….
So, you’ve come up with a great idea for a brand new money-making scheme. It’s a game changer. Revolutionary even. And you can’t stop thinking about it. Everywhere you go you see opportunities for your business to flourish. You tell all your trusted friends. Your family are tired of hearing about it. You can hardly sleep because your mind just keeps rolling the idea around…
Common Mistakes Businesses Make When Approaching Online Marketing There is so much talk around marketing your business in the online environment of the world wide web that you would have to have your head in the sand to have not heard it. By now you should have realised that for any business to be progressing it is essential that some portion of your marketing dollars…
Motivate / Work From Home
Up until more recent years, jobs and flexibility weren’t often two things that went hand in hand. Employers would set the hours and you’d have to be there, regardless of how convenient this was for you based on everything else going on in your life. While many jobs still are this way, flexibility is something that’s really emerged in the modern world. Thanks to the...
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Company / Startups
Every startup needs to manage their costs effectively if they’re going to survive. That means working with a small team and only spending money on things that are absolutely necessary. Unfortunately, there are a lot of costs that you simply can’t avoid and manufacturing costs are a big one. Most startups are likely to outsource their manufacturing to a third party because they don’t have...
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Business / Company
It’s so easy for you to think that your business is only going to be plain sailing. When things are going right, and it seems like your business is hitting all of the right milestones, it’s easy to set right into a routine of becoming complacent. But the bigger your business grows, the more likely you are to run into problems. The rules and regulations...
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Sep 20 2024
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Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.
