Reactive Marketing – What it is and why it rarely works Businesses are constantly faced with the highs and lows of consumer demand. Especially small businesses. One minute the game is on and you are struggling to keep up with demand, considering hiring more staff, outsourcing, and basking in the glory of success. The next minute the winter sets in. Things go a little quiet….
So, you’ve come up with a great idea for a brand new money-making scheme. It’s a game changer. Revolutionary even. And you can’t stop thinking about it. Everywhere you go you see opportunities for your business to flourish. You tell all your trusted friends. Your family are tired of hearing about it. You can hardly sleep because your mind just keeps rolling the idea around…
Common Mistakes Businesses Make When Approaching Online Marketing There is so much talk around marketing your business in the online environment of the world wide web that you would have to have your head in the sand to have not heard it. By now you should have realised that for any business to be progressing it is essential that some portion of your marketing dollars…
Business / Creativity
If there is anything you’re guaranteed to be up against in business, it’s problems. So taking any opportunity to look at how you can improve or perfect your hurdle handling skills is critical to the livelihood of your business. The way you listen to, approach, and tackle any situation you face in business is a test of your entrepreneurship. However, this doesn’t mean you should...
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Business / Company
When a business begins to grow, you’re going through some exciting times. Finally after all your hard work, you are seeing some tangible growth. It’s not just profits and revenue spikes on a graph chart, you are having to hire more and more employees to keep up with demand. Pretty soon you’ll be expanding to a new office building and then you will arrive one...
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Business / Startups
Opening an ecommerce store is easier than it’s ever been before. People are linking shops to their blogs or launching stores from nothing. They are selling their own crafts on online sales sites like Etsy and going into partnership with other businesses. Selling online is simple. But, still, people open real-world stores. Some people don’t bother with an online shop at all, they launch in...
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Sep 20 2024
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Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.
