Reactive Marketing – What it is and why it rarely works Businesses are constantly faced with the highs and lows of consumer demand. Especially small businesses. One minute the game is on and you are struggling to keep up with demand, considering hiring more staff, outsourcing, and basking in the glory of success. The next minute the winter sets in. Things go a little quiet….
So, you’ve come up with a great idea for a brand new money-making scheme. It’s a game changer. Revolutionary even. And you can’t stop thinking about it. Everywhere you go you see opportunities for your business to flourish. You tell all your trusted friends. Your family are tired of hearing about it. You can hardly sleep because your mind just keeps rolling the idea around…
Common Mistakes Businesses Make When Approaching Online Marketing There is so much talk around marketing your business in the online environment of the world wide web that you would have to have your head in the sand to have not heard it. By now you should have realised that for any business to be progressing it is essential that some portion of your marketing dollars…
Motivate
If you’re struggling with your goals, then it’s important to remember that simplicity is vital and perhaps you need to go back to basics. Set Simple Goals Go back and set your goals again, even if they are the same as what you already had, this time simplify them. Break them down, make them clear and know exactly what you want. Plan It’s not enough...
Read More
Business / Startups
The first year of business is undoubtedly the most important. If you get it right, you’ll be well on your way to trading successfully for many years to come, and if you don’t, you’ll struggle a little more to get your brand out there into the world. Sure, it’s not impossible, but getting things right the first time around can save you a lot of...
Read More
Business
The business lessons we have all been able to learn the last decade are no longer incremental, they are fundamental. As we have seen industries being disrupted and behemoths of companies fall, we are left with a few profound pieces of insight that will shape the businesses of the future. One of those lessons is that power has firmly shifted to consumers. In the age...
Read More
Sep 20 2024
Sep 19 2024
Sep 19 2024
Sep 12 2024
Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.
