Reactive Marketing – What it is and why it rarely works Businesses are constantly faced with the highs and lows of consumer demand. Especially small businesses. One minute the game is on and you are struggling to keep up with demand, considering hiring more staff, outsourcing, and basking in the glory of success. The next minute the winter sets in. Things go a little quiet….
So, you’ve come up with a great idea for a brand new money-making scheme. It’s a game changer. Revolutionary even. And you can’t stop thinking about it. Everywhere you go you see opportunities for your business to flourish. You tell all your trusted friends. Your family are tired of hearing about it. You can hardly sleep because your mind just keeps rolling the idea around…
Common Mistakes Businesses Make When Approaching Online Marketing There is so much talk around marketing your business in the online environment of the world wide web that you would have to have your head in the sand to have not heard it. By now you should have realised that for any business to be progressing it is essential that some portion of your marketing dollars…
Business
You need to take care during the hiring process, of course. If you hire the wrong employee, your business might suffer as there will be less chance of you reaching your goals. You can be forgiven for being vigilant then, as if any obvious red flags show up on the applicant’s resumé or during the interview stage, it might be in your best interest to...
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Business / Marketing / Work
Your staff are working in an office five days a week, and for many, they’ll end up spending more time in the office, than they do in their own homes. So it’s important that you create a nice environment for them to work in. Here’s how to create a clean environment for your staff. Image Source Get The Right Cleaners In order to keep your...
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Startups / Work From Home
More of us than ever now work from home, and research shows that in many ways it’s good for us. Home based workers tend to be happier and have fewer sick days, although there are some health concerns that we all need to be aware of. Here are three things to consider. Give yourself time off When you work for yourself, it can feel like...
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Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.
