Reactive Marketing – What it is and why it rarely works Businesses are constantly faced with the highs and lows of consumer demand. Especially small businesses. One minute the game is on and you are struggling to keep up with demand, considering hiring more staff, outsourcing, and basking in the glory of success. The next minute the winter sets in. Things go a little quiet….
So, you’ve come up with a great idea for a brand new money-making scheme. It’s a game changer. Revolutionary even. And you can’t stop thinking about it. Everywhere you go you see opportunities for your business to flourish. You tell all your trusted friends. Your family are tired of hearing about it. You can hardly sleep because your mind just keeps rolling the idea around…
Common Mistakes Businesses Make When Approaching Online Marketing There is so much talk around marketing your business in the online environment of the world wide web that you would have to have your head in the sand to have not heard it. By now you should have realised that for any business to be progressing it is essential that some portion of your marketing dollars…
Business / Company / Work
Pixabay // CC0 Licence The world is more connected than it has ever been before. This is, of course, hugely advantageous in so many ways, but for businesses it does have a surprising downside when it comes to their reputation. Once, a company’s reputation could be relatively easily controlled as a bad reputation couldn’t spread very quickly. Now, however, the opposite is true, thanks to...
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Business / Company
There’s probably not much more important to a business than it’s employees. If your employees are comfortable, happy and feel like they are valued then it reflects in your productivity levels and ultimately helps your business to grow. Image by Free-Photos from Pixabay If you’re struggling with productivity in your business then making some small changes can dramatically help to improve the levels of productivity...
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Company
Due to the on-demand nature of many modern services, and how certain corporations manage to have many offerings under their umbrella, it has come to pass that many customers expect the utmost convenience possible when dealing with any firm. This matters, when considering the medical industry, the automotive industry, the supermarket industry and those are just to list a few titans. For example, many supermarkets...
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Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.
