Reactive Marketing – What it is and why it rarely works Businesses are constantly faced with the highs and lows of consumer demand. Especially small businesses. One minute the game is on and you are struggling to keep up with demand, considering hiring more staff, outsourcing, and basking in the glory of success. The next minute the winter sets in. Things go a little quiet….
So, you’ve come up with a great idea for a brand new money-making scheme. It’s a game changer. Revolutionary even. And you can’t stop thinking about it. Everywhere you go you see opportunities for your business to flourish. You tell all your trusted friends. Your family are tired of hearing about it. You can hardly sleep because your mind just keeps rolling the idea around…
Common Mistakes Businesses Make When Approaching Online Marketing There is so much talk around marketing your business in the online environment of the world wide web that you would have to have your head in the sand to have not heard it. By now you should have realised that for any business to be progressing it is essential that some portion of your marketing dollars…
Uncategorized
Becoming a great manager is a tough task to take on. We all spend our early career years hoping to one day be on the other end of the pecking order, but often when the day actually comes it can be a little daunting and not at all what we expect. Managing and delegating a group of people can be harder than it looks, and...
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Business / Company
With a business based around efficiency, time won’t be wasted, work will get done, and profits will be made. An inefficient business on the other hand? Well, it’s a no-brainer to suggest the opposite will be true. Focussing on efficiency within your business should be your #1 priority, therefore. Consider these telltale signs of inefficiency, and if any relate to your business, take the necessary...
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Startups
If you’re thinking of opening your own restaurant and you don’t know where to begin then don’t worry, you have definitely come to the right place. With so many different things to consider before you can open the doors, you need to be sure you’re doing everything you can to ensure a successful launch. Whether that means setting yourself a budget or designing the perfect...
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Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.
