There is nothing quite like starting your own business to learn how much you don’t know in terms of being a leader. We all suffer those crises of confidence, or we hit walls financially, emotionally, or sometimes, it’s to do with the employee that we have hired. We can’t get it right all of the time, and as such, if you feel that everything is...
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Trade events are a great place to showcase your business, find new customers, and network with other business leaders so you can form relationships that may benefit you in the future. But you’re up against a lot of competition at a trade show and if you don’t do something to get yourself noticed, you won’t see any of the benefits. People are going to see...
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If you have come to the point that products are being exported and you are triumphantly working with multiple distributors in another nation, you can safely say that you are on your way to success. For other business owners, success might be conquering their own nation and being the biggest seller domestically. However, really becoming a global brand that is recognized all across the world...
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Nowadays, increasing numbers of people are deciding to set up their own small businesses. This isn’t all too surprising – owning your own business isn’t only a potentially lucrative venture, but it can be a wholly liberating experience too! While there are plenty of perks that come hand in hand with a contracted, employed position, running your own small business allows you to work for...
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OK, so engagement doesn’t always instantly correspond to increase sales immediately. However, encouraging a more engaged audience certainly can help boost your sales over the medium to long term. After all, those that are positively engaged are more likely to buy from and be loyal to your brand. That is why engagement matters so much. Luckily you can find out how to maximize your business...
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