“If you want to do something new, you have to stop doing something old.” – Peter Drucker As in life, also in business. There is only a limited amount of time, energy and resources available to you at any given moment. We like to cling to an illusion that we can have it all. But we can’t. The sooner we realise and accept that truth,...
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As another year draws to a close, it is only natural that we use the turn of the new year to review what’s been and resolve to improve and progress, both personally and professionally. Growth is essential for survival, and the speed of business evolution is now pivotal for success. We have seen big corporations experiencing the pain points of slow movement first hand,...
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This is a guest post by Rishi Ghai Most businesses review their marketing health at least once a year. Your business probably does the same, adhering to an annual planning cycle. One would think that such reviews are more than sufficient to keep you on course and set new marketing goals. The truth is that despite frequent reviews, the marketing function of your organisation may...
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60 – 80 percent of most western economies are built around small business ownership (5 employees or less). The hum of our economies, it seems, relies heavily on hard working people rolling up their sleeves day in, day out and committing to the process of pumping out their products and services so that we can all live reasonably settled lives. There is so much buzz...
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Guest post by Smrita Jain It’s Monday morning, 10 am. We all gather around our conference table, some having their tea or morning joe. We start our usual struggle of understanding what the client is requesting. What we ought to deliver, when to deliver, how many, what material or platform and, most importantly, why! I Question Everything. With messy job numbers, project managers are clueless as...
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