Digital Marketing


Don’t Blend In: 4 Easy Ways to Make Your Business Stand Out Business / Digital Marketing

Don’t blend in. In the sea of business enterprise it can often feel like you are blending into a pale grey. There are very few of us running one-of-a-kind businesses. We have many competitors. Everyone is trying to make a few thousand (hopefully million) dollars with their product or services. Just like walking down the street in a Siem Reap (Cambodia) the other day –...

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Keyword Research and Content Marketing Go Hand in Hand Business / Digital Marketing

Use keyword research to develop content for your audience So you’ve decided to plunge head first into building your own website and you’ve gone live. After such a huge relief to get everything perfect, you’re twiddling your thumbs. You thought that the launch would bring in all these new customers. But things are still the same. There’s no influx of emails in your inbox and your...

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business hand shows touch screen mobile phone with streaming images Business / Digital Marketing

This is a guest post by Rishi Ghai Most businesses review their marketing health at least once a year. Your business probably does the same, adhering to an annual planning cycle. One would think that such reviews are more than sufficient to keep you on course and set new marketing goals. The truth is that despite frequent reviews, the marketing function of your organisation may...

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Intelligent Consumer Behaviour Business / Digital Marketing

Everyday, we are doing business with a world that has access to more information than ever before. Every school of thought can be researched quickly. Niche markets have opportunities like never before, and ‘long-tail’ businesses are still making good profits thanks to search engines, readily available and detailed amounts of data and targeted marketing. Education is an everyday commodity. Communication is fast and word of...

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About Me

Sharni-Marie Barney

Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.