Sharni-Marie is the owner of the epic new marketing company Forj (M)arketing. She is a passionate marketer and business consultant with a huge vision to help small businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broader her perspective.
One of the most important things in any business is the company culture. In recent times this interest and study into what company culture can be, is and what it means has taken off in business and industry circles. Even academics are studying how certain company cultures can improve or dissuade someone from working at their best. For your business, have you ever considered what...
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If you’re moving office this year, then there’s a lot to think about. It can seem a daunting task, and there may even be more responsibility than when moving home. You may be moving sensitive information, and it’s not just you who’s moving, it’s your whole team, and you have to get them organised too. At least they’re there to help though which is one...
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The brand doctor is someone you might not have met before, but someone you definitely need to introduce yourself to. Building a successful brand is something that’s just going to happen at the drop of a hat, and the building blocks of the brand that you first created isn’t going to be the building blocks that are there at the end. Every brand switches and...
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Research and development is by far the most exciting place to be in any business. It’s where all the meaningful things happen. This department has to be run like a well-oiled machine. Only the best people you have must be in this part of your business. The most serious decisions are made in this department. All other departments literally hang off of every word and...
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When you think about your business, there are probably a few things that come to mind. It should be efficient, deliver high-quality products or services, and offer a friendly smile, for sure, but how do your employees feel about it? If you’re able to associate your business with a safe and healthy environment as well, you’ve definitely come a long way. It’s the kind of...
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