Sharni-Marie is the owner of the epic new marketing company Forj (M)arketing. She is a passionate marketer and business consultant with a huge vision to help small businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broader her perspective.
Hiring an employee can be a difficult task and at times, you may not even know if they are the right choice for the position that you have. The problem here is that if you do hire them then this puts you in a position where you have to live with that decision and if you don’t hire them then you could be missing out...
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You might associate an app with big businesses like Facebook or Target, but the truth is that small companies use them too. You might be thinking ‘but I’ve got a website, why do I need one?’, but the reality is that the world is going more and more mobile, and an app could be a way to stay ahead of the game. Image: Kaboom...
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As a small business, it can seem impossible to be heard over the loud voices of the big companies in your industry. However, success all comes down to the right branding. With the right approach to advertising, a small business can beat the competition and steadily increase its sales. You just need to create an image for your company that’ll really catch the eye of...
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In old stories of wizardry and djinns, knowing the name of an entity of a person gives you power over them. The magicians of the Middle-East, if you are to believe the stories, could only summon a djinn if they knew its name. Similarly, the djinn could turn its power against their master, if they ever discovered their birth name. You can find many books...
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For a lot of startups, the idea that the office decor should matter at all in everyday productivity and work might seem preposterous. Why, after all, should it matter the kind of interior design your team works in? The answer is simple: Because you can use your decor to motivate and encourage your team in ways that words, strategies and financial perks can’t achieve. The...
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