Startups / Work From Home
Mobile side hustles are on the rise. For anyone who is trying to build up a profitable side hustle, mobile businesses have numerous advantages. As they are relatively inexpensive to start and run, they have the potential to accumulate positive cash flow rapidly, meaning that an entrepreneurial spirit could successfully turn a little bit of freelancing on the side into a money-making mobile business.
However, a mobile business needs to meet specific requirements to flourish and prosper. Indeed, going mobile means that you can’t rely on a physical location to expand your activities. So, when your business is mobile, you have to be smart about the tools and strategies you select to monetize your skills on the go.
Food trucks are popular mobile businesses
Embrace the on-to-go tech
When you propose your services on the go, it’s fair to say that you can expect your customers to be also in a mobile situation. Consequently, you need to bear this in mind when building your business structure. A phone and a wallet, this is what most people take with them when they leave the house. So you need to keep your services accessible and usable for their specific tools, in other words, you should look for mobile solutions such as a credit card payment app that enables transactions for your customers. Additionally, you can maintain your business presence mobile-friendly, through online retailing platforms such as Shopify for goods and services, for instance. The easier you make it to order and pay, the best it will be for your business growth.
Maximize your instant social media presence
When you’re on the go, you can use instant communication platforms to share your location and your current projects. That’s where your brand social media strategy comes into play. You need to identify your audience from the start so that you can interact effectively and productively with other users. Human and genuine exchanges can turn into strong relationships with a loyal customer-base in your community.
Wrap your car, shout out your name
If you need to commute with your vehicle, you can’t afford to waste a marketing opportunity to showcase your brand. You can find affordable quality wrapping for your car, which can let you promote your business. After all, if you’re often on the road, why not make the most of your journey to acquire new customers? Vehicle wrapping is a cost-effective marketing strategy for vans, cars, and even scooters. The secret is to maintain the right balance of boldness and readability; if you write too much, nobody is going ever to have time to read your car while driving!
Share your latest news through a video
Last, but not least, when you’re on the go, you don’t always have time to prepare written content for your digital presence. Nevertheless, keeping your audience in the know is essential to maintain your presence. For someone who changes locations all the time, a vlog post can be the best way to share your news. Additionally, with a little practice you can build up engagement and fame online!
Do all mobile side hustles turn into successful businesses? The answer is no, but more often than not, the issue lies within the business strategy. If you choose to go mobile, your company should embrace the tech, communication platforms, and tools of an on the go economy. To be mobile, you have to smart about it.
Sharni-Marie
Sharni-Marie is the owner of the epic new marketing company Forj (M)arketing. She is a passionate marketer and business consultant with a huge vision to help small businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broader her perspective.
